Questions & Answers

Everything you'd want to ask first.

Straight answers about how Qualvey works, what you are paid, and exactly what a vendor does and does not see.

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Is this real

I got an email from Qualvey. Is it genuine?

Probably, and you can check without replying to it. A real invitation comes from @qualvey.com, @tryqualvey.com or @getqualvey.com. All three domains are ours; any other domain is not. Check the address itself, not the display name. We never ask for a password, a payment detail or an ID document.

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Qualvey, Inc. is a Delaware corporation headquartered in Austin, Texas. We connect verified professionals with product content from software vendors. Vendors pay us to put their content in front of the right people and to receive feedback on it. We pay you for your time.

No. The content you watch is paid vendor marketing. It is not independent research and we do not present it as neutral. What is independent is your reaction to it, and that is the part a vendor is paying for.

You need to be 18 or older, based in the United States, and hold a role that qualifies for the campaign. Qualvey is invitation only. When you start, you confirm your corporate email address. Personal addresses can't be used for this step. If you choose Earn, your gift card can go to any address you like, personal ones included.

We decide who to invite to each campaign, and meeting these requirements does not guarantee an invitation. We do not always explain why. That is usually not a judgment about you. It reflects which vendors we are working with and who each campaign is aimed at.

Most campaigns take 15 to 30 minutes, and the invitation shows the estimate before you start. Beyond the reward, there are three reasons people do it:

  1. Self-guided discovery. You see what a vendor actually does on your own schedule, without a discovery call or a rep. If you want to talk to them afterwards, that's your choice. Nothing happens unless you ask.
  2. Beyond the vendor's website. Campaign content often goes deeper than anything public, closer to what you'd normally only get after a few calls with a rep.
  3. You were invited for a reason. Your role matches who the vendor built their product for. This isn't a mass email sent to everyone, so your time goes to something relevant to your work.

Taking part

Six steps, and the same shape every time.

  1. Invitation. You see the type of video, how long it runs, the estimated time and the reward amount before you start anything.
  2. Verify. Confirm your work email. We then show you which vendor the campaign is from.
  3. Watch. Watch the video through.
  4. Knowledge check. Two questions about what you just watched. Answer both correctly to continue.
  5. Feedback survey. Your honest reaction, and whether you would like to learn more.
  6. Complete. Choose what happens to your reward, and tell us what you would like to hear about next.

Most campaigns take 15 to 30 minutes. The invitation shows the estimate before you begin.

It exists so that vendors are paying for genuine attention rather than a video left playing in a background tab. It is two questions about the content you just watched, and you need both right to continue. You have to pass it to receive a reward, which is stated on the invitation before you begin so it is never a surprise.

You can retry as many times as you like. There is no limit and no point at which you are locked out. What changes is the wait between attempts: after the first failure, 60 seconds; after the second, the length of the video you just watched; after the third, one hour; after the fourth and any later failure, 24 hours. You can rewatch the video while you wait. The questions are reordered each attempt.

If a campaign closes while you have a retry pending, you can still complete it and still be paid. We absorb that cost.

Any time. A participation you do not complete does not earn a reward, and stopping has no effect on your account or on what you are offered later.

Sometimes. Each vendor decides whether its video can be shared. If sharing is on for your campaign, the option appears at the end, after you choose Earn, Donate or Decline. You can share it with colleagues at your own company, using the same work email domain. You are not paid for sharing, and there is no reward attached to it.

The vendor is told how many people you shared with, never who. The person you share with is not enrolled, not contacted about participating, and not added to any list, unless they ask us to invite them to future campaigns. The email they receive says that you sent it, names Qualvey and the vendor, includes our mailing address, and gives them a one-click way to stop hearing from us. Only share with people you have a working relationship with.

Often, yes. The videos may be unreleased, pre-launch or otherwise not public.

If the vendor allows sharing, you can send the video to colleagues at your company using the sharing feature, and you can always discuss what you learned with colleagues. The Participant Terms you agreed to don't allow you to publish the content, post it publicly, or pass it to a competitor of the vendor. The video can't be downloaded either. These limits only cover content that is not already public, and they last for two years.

Yes to both. You can pause any time, and you can rewind to watch a section again. Rewatching never counts against you and does not affect your reward.

What you cannot do is skip ahead, speed it up, or pull a transcript. The video plays at normal speed from start to finish, because the vendor is paying for the time it actually takes to watch.

Your progress is not a bookmark. If you close the page partway through and open your link again, the video starts from the beginning and you need to watch it through to the end.

The knowledge check is not a memory test. Going back over something you want to get right is exactly what rewinding is for.

Your progress is saved as you go, on our side rather than in your browser. If the video freezes, the tab closes, your laptop dies, or you simply run out of time, open the same link again. You will land on the step you were on, and you will not be asked the opening questions a second time. Your private notes are still there too. The one exception is the video itself. It cannot be skipped ahead, so if you left partway through it, it starts again from the beginning and you will need to watch it all the way through. Once you have finished the video, you never need to watch it again to continue.

If the verification code does not arrive, check your spam folder and request another from the same screen. If it still does not arrive, email support@qualvey.com.

If an earned gift card does not reach you, we will try to reach you at your registered address. If you think one has gone missing, email support@qualvey.com and we will sort it out.

Anything else that misbehaves: support@qualvey.com, and a person will read it.

Getting paid

Three things, all in the same sitting or across several:

  1. Watch the video through
  2. Pass the knowledge check
  3. Submit the feedback survey with all required questions answered

That is the whole definition. Some survey questions have a minimum length, shown to you as you type. That is a mechanical requirement rather than a judgment about what you wrote, and it exists so that a vendor receives a real answer rather than a keystroke.

Miss any of the three and there is no reward, but there is also no penalty. Nothing happens to your account and nothing changes about what you are offered later.

The amount is shown on the invitation before you begin, and it does not change partway through.

Your reward does not depend on what you say. It does not go up for positive feedback and it does not go down for negative feedback. Nobody at Qualvey reads your survey and decides whether you have earned it.

Two things do matter. Answers that don't respond to the questions asked, such as the same text pasted into every box, may mean we don't invite you again, though a reward you've already earned is still paid. And we may decline to pay for a participation that wasn't genuine, for example one completed by someone else, or with automated tools or generated text.

Three, and you choose at the end.

Earn. We send you a digital gift card through our payments provider Tremendous, to an email address you nominate. It does not have to be your work address, and a personal address is fine. The corporate address is only how we confirm you work where you say you do; where the reward goes is entirely up to you.

Donate. We donate the full amount to one of four causes: affordable housing, children's health, clean water access, or hunger relief. Qualvey makes the donation, not you, which means it is not deductible by you. We email you to confirm the amount and where it went.

Decline. No reward is issued and no donation is made.

It means we keep the amount that would otherwise have funded your reward. We would rather tell you that than let you assume otherwise, and it is shown plainly on the reward screen when you make the choice.

Some people choose it because their employer restricts what they can accept from vendors, and some because the reason they came was the content. Either way you keep what you learned, and the vendor's fee for your participation is unchanged.

Then Donate and Decline exist precisely for you. You can take part fully, give a vendor real feedback, and never personally receive anything.

Checking your employer's policy is on you rather than on us, since we have no visibility into it. Many companies restrict what employees may accept from vendors, and some finance and procurement teams prohibit it outright.

Worth saying plainly: the reward is not the only reason to do this. You still get an efficient look at a product without committing to a sales call, you usually see more than the vendor's website shows, and you were invited because your role suggests this might be relevant to you. Several people take part on exactly that basis and never accept a penny.

Gift cards are issued within 10 business days of your participation being confirmed, and we process these weekly.

Donations are made quarterly, within 45 days of the end of the calendar quarter in which you participated. A donation you choose in July may not be sent until October.

Gift cards may carry their own expiry and country restrictions set by the card issuer rather than by us, so redeem yours promptly.

Rewards may be taxable income, and how they are taxed depends on your own situation. That is your responsibility rather than ours. We do not withhold tax.

If your rewards from Qualvey in a calendar year, including any you direct to charity, approach the IRS reporting threshold ($2,000 for 2026), we will let you know and ask you for a Form W-9. That form gives us the taxpayer details we need to send you a Form 1099 for the year. We may hold payment until we receive it. Most participants never come close.

We are describing how we handle it, not giving you tax advice. If you are unsure how a reward or a donation affects your taxes, ask your accountant.

Your data

A vendor only ever sees your participations in their own campaigns. Nothing you do anywhere else on Qualvey reaches them.

Either way, they see:

  • Your employer
  • A general label for the function the campaign was aimed at, such as "Finance Leader," "Marketing Leader" or "Cybersecurity Leader"
  • Whether you had heard of them before you started
  • Your answers to the feedback survey, including whether you asked to see more and how soon you would want to talk
  • A signal score we calculate from your participation, which they may see labeled a lead score
  • How you engaged: whether you clicked through to their website, and how many colleagues you shared the video with

If you say yes to being contacted, they also see:

  • Your name, job title and work email, and your phone number if you gave one
  • Any message you wrote for them

They may store these in their own sales and marketing systems, such as a CRM.

If you say no, they don't see your name, job title or contact details, and they never see your seniority.

One honest caveat: at a small company, an employer alone can sometimes point to a person even without a name. If that concerns you, do not take part in that campaign.

  • The amount of your reward, or which reward option you chose
  • How the signal score is calculated, or what it takes into account
  • Any notes you write
  • How many attempts it took you to pass the knowledge check
  • Your job title or seniority, if you asked not to be contacted
  • Anything you do outside their campaign
  • The identity of anyone you shared their video with, only how many
  • What you asked us to send you next

Not exactly, and we would rather be precise than reassuring.

If you say you are open to being contacted, it is not anonymous at all. The vendor receives your name, your role, your employer and your contact details alongside your answers, which is the point of saying yes.

If you say you would rather not be contacted, the vendor never receives your name, your contact details or your exact job title. They see a general label based on the campaign's topic instead, for example "Finance Leader". It does not show your seniority or your exact role. They do still see your employer and your answers.

We do not describe your written answers as anonymous or deidentified, because they are free text and can name people, employers and vendors. We hold them under access controls, and anything we ever publish from them is aggregate: a finding that describes a group, never you, and never your employer.

And the caveat we would want to know ourselves: at a small company, an employer alone can sometimes point to a person even without a name. If that concerns you, do not take part in that campaign.

Not from us. We do not tell your employer anything, we do not publish participant lists, and nothing you do on Qualvey is reported to the company you work for.

Three honest qualifications:

  • The sponsoring vendor does see which company you work for, since that is most of what makes your feedback useful to them.
  • If you say you are open to a conversation, a salesperson may contact you at work, which is a conversation your employer could in principle see.
  • If you share the video with colleagues, where the vendor allows it, they will know you took part, because the email they receive says you sent it.

If any of that sits badly against your company's policy, Donate and Decline exist so you can take part without receiving anything, and saying no to contact keeps your name out of it entirely.

No to both, and it is worth being specific.

We do not track you across other websites. We place nothing on a vendor's site and nothing on any site we do not own. Every interaction we record happens inside Qualvey.

We do not buy, scrape or enrich data about you from third-party sources. Once you take part, everything we know about you either came from you directly or from your own activity inside Qualvey.

We do not sell your personal information and we do not share it for cross-context behavioral advertising. We do not use your responses to train AI models, or license them to anyone who does.

We use only the cookies the site needs to work. There is no cookie banner because there is nothing to consent to beyond that, and asking you to click through a banner for it would be theater.

No. At the end you say whether you are open to a conversation. If you are, we share your details so the vendor can follow up with context, and a salesperson may get in touch. That is the point of it.

If you are not, we do not share your name or contact details at all. Saying no has no effect on your reward, on your account, or on what you are offered later.

Every invitation and marketing email we send has a one-click unsubscribe. Use it and we will not send you another. Emails about something you have started, like a verification code or a reward confirmation, do not include one because they are part of the service. You can also reply to any email from us, or write to support@qualvey.com, and ask us to stop.

For deletion, email legal@qualvey.com and we will act within 45 days. We remove your identifying information and any free-text answers that identify you, and keep a minimal record that a participation happened plus payment records for as long as tax law requires.

One thing we cannot undo: if a vendor already received your details because you said you were open to contact, they hold that information independently. We pass your deletion request on to them, and we do not release your details to a vendor except under an agreement that requires them to honor it, but their use of your data is governed by their privacy policy rather than ours.

What it is

B2B software marketing teams first, especially demand generation, account-based marketing and content marketing teams. It also supports sales: when someone says they're open to a conversation, your reps follow up knowing what that person watched and what they said.

Teams use it to:

  • Generate new leads from verified buyers who are researching quietly and won't fill out a form yet
  • Warm up target accounts by putting your content in front of leaders at the companies you name
  • Promote a new product launch to the people it was built for
  • Test new messaging and content and see what lands, what confuses and what raises objections before a wider rollout
  • Poll your ICP and buyer groups with your own questions, and see how a defined group of buyers answers, as findings you can act on or share in aggregate

You sponsor a piece of your own content, such as a product demo, a platform overview, a leadership point of view or a new product release, and we put it in front of verified leaders who match the audience you define. They watch it, pass a knowledge check on it, and answer a structured feedback survey.

You get their actual reaction: what landed, what did not, what they would ask you, whether there is a real need, and whether they want to talk. You pay for completed participations, not impressions or clicks.

Lead generation collects a contact first and works out whether they care afterwards. Qualvey runs it the other way around.

Everyone who reaches your pipeline has already watched your content through, proved they understood it, and told you in writing what they think. And you hear from the people who said no, which a form fill never gives you. Knowing why a qualified buyer is not interested is often the more useful half.

Anywhere in the funnel where you want a buyer's honest reaction. Teams use it for:

  • Top of funnel (lead generation): reach buyers before the demo request. Most of your market is researching quietly and will not raise a hand yet. Outbound reaches them by interrupting; this reaches them with something worth their time, on their schedule, with the sales conversation optional.
  • Nurturing: another touchpoint with accounts already in your pipeline, and another chance to learn what they think
  • Mid-funnel thought leadership: reach the wider buying group at accounts you're already working, with a point of view they actually watch
  • Competitive comparisons: show how you stack up, to buyers actively evaluating the category
  • Re-engagement: put fresh content in front of accounts that went quiet
  • Closed-lost revisits: show a lost account what has changed since they said no

Verified business leaders who match the audience criteria for that specific campaign: typically director level through C-suite, and some campaigns also include senior managers, across functions including finance, accounting, HR, IT, operations, revenue, marketing, sales, procurement and legal.

Every participant is invited by Qualvey, is based in the United States, and confirms a corporate email address before they start. This is not a consumer panel and it is not anonymous survey traffic.

Running one

Content that gives someone enough to form a real opinion. Product overviews, platform walkthroughs, recorded demos, customer stories, launch content, or something focused on one business problem.

Most companies start with something they already have. The best candidates are concise, specific, and understandable without a rep in the room. If a video normally helps prospects before a demo or answers the same question your team answers every week, it is a good candidate.

Yes, per campaign. You choose seniority, function, role, company size and industry, and you can include or exclude industries. You can also upload a list of target accounts. All participants are based in the United States.

A few examples of the range:

  • Finance and accounting leaders at mid-market companies
  • IT and security leaders at enterprise organizations
  • CMOs only, across any industry
  • HR leaders at a list of target accounts you upload

The more clearly the audience is defined, the more useful the feedback. We would rather send your content to fewer people who have real context than to more people who do not.

One audience, one strong piece of content, and a defined budget for completed participations. That is enough to learn who engages, what resonates, which objections come up, and whether the feedback is something your team can act on.

What you get

For every completed participation:

  • Their full survey answers, including how relevant the content felt, their questions and objections, and whether they want more content
  • Their company, and the function the campaign was aimed at, such as "Finance Leader"
  • How familiar they were with you before they watched
  • Whether they want to talk, and how soon
  • A signal score, also called a lead score, so you can see who to follow up with first
  • How they engaged: whether they visited your website, and how many colleagues they shared the video with

When someone is open to a conversation, you also get their name, job title and work email, their phone number if they gave one, and any message they left you. You're notified right away so you can follow up while the context is fresh, and you can see what they watched and what they said before you write a word.

Across the campaign, you see which of your target accounts took part and which didn't, plus totals such as seniority levels reached, follow-up interest and reasons for saying no.

Where you get it: in Signals as each participation comes in, as an export or CRM-ready file, and as a campaign summary PDF.

You see a name when the participant tells us they are open to being contacted. Then you receive their name, role, employer and contact details alongside their responses.

When they would rather not be contacted, you receive the same responses and the same engagement detail, but not their name, contact details or exact job title. In place of the title you see a general label for the function the campaign was aimed at, such as "Finance Leader," "Marketing Leader" or "Cybersecurity Leader."

Either way you learn what they thought. The participant controls only whether you can contact them.

Yes. From Signals you can export two files formatted for HubSpot or Salesforce: one for contacts who said they are open to a conversation, and one with account-level intelligence. Setup takes about 10 minutes the first time, and our setup guide walks you through it. Any other CRM can use the standard CSV, or we can work with you to match your CRM's own format.

You only pay for completed participations, and you set the price for each one when you build a campaign. A completed participation means a verified leader who matches your audience:

  • watched your content all the way through
  • passed the knowledge check on it
  • answered every required question in your survey

You are not paying for impressions, clicks or form fills.

How funding works:

  • No setup or platform fees. Your campaign budget is the number of participations you want multiplied by your price.
  • You fund a balance, and each completed participation draws it down. One balance can cover several campaigns, and larger orders can be paid in two halves.
  • You're never billed past your target. If a campaign ends short, the unused amount stays as a credit or is refunded.

We'll recommend a price based on your audience, the length of your content and how specific your targeting is.

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